SwatchOn - No. 1 Wholesale fabric platform for Fashion Brands

FABFabric Contest

Congratulations to the Top 20 designers selected by SwatchOn and NJAL for the FABFabric Contest!. Representing 11 countries around the globe, and boundless creativity. We can’t wait to see what each designer dreams up with their $1,000 fabric sponsorship!

TOP 20


ALEX S. YU

DESIGNER
Alex S. Yu

BRAND STATEMENT

ALEX S. YU creates collections of garments that explore the fine line between reality and fantasy. His aesthetics rollick the happy emotions of childhood, nostalgia and wanderlust; and ponder the very definition of femininity in a modern, quirky way through garments. The ALEX S. YU girl loves to have fun, and isn't afraid of trying new things. They love colour, prints, quirky shapes, textures, and most importantly, they value comfort. They are eccentric, lively, nonchalant and view life through a pair of rose-tinted glasses. ALEX S. YU is a line of contemporary womenswear with a twist of avant garde experimental attitude. He plays with proportions, colour blocking and unusual silhouettes, while mixing and using different colours and fabric weights in one garment.

ALEX S. YU is made with dream and love.

ALIEN ANT

DESIGNER
YUCHEN HAN

BRAND STATEMENT

Billions of fashion labels but an Alien One. AlienAnt is a high end fashion label from New York City, and our design keywords are Glitch, Dreamland and Surreal emotions. Our feature is an innovative developed textile called Glitched Fringe Lace.

ANCIELA

DESIGNER
Jennifer Drougett

BRAND STATEMENT

Anciela is a womenswear label that celebrates Colombian folklore with a modern tailored twist, designed with a sustainable and mindful approach. Founded in 2018 by London based Fashion Designer Jennifer Droguett.

The brand portrays a neo-femininity that plays with the masculine attire to rebel against Latin American traditional feminine beauty ideals. “We want to empower women to build their own idea of beauty beyond gender stereotypes; we believe in creating light-hearted clothing that tells a story, both functional and fun to encourage women to mix bold colours and dynamic silhouettes."

The brand embraces sustainable practices such as the use of recycled custom textiles, low impact natural fibres, use of deadstock, and natural trims. As well as manufacturing in the UK, reducing the environmental impact, ensuring good labour standards and delivering beautifully hand-crafted designs that are friendly to our planet.

ANDREW COIMBRA

DESIGNER
Andrew Coimbra

BRAND STATEMENT

Andrew Coimbra is a Toronto based genderless ready-to-wear label launched in 2015. With a strong focus on simple yet powerful design, in revisiting classic staples, we are driven by conveying an aesthetic that is unique in its vision and realization. We aim to play into the duality of the modern person: exploring both the classic and contemporary, and the more street and relaxed self. We create pieces that become lifelong additions to the wardrobe: to be celebrated and admired as they mature with one’s personal style.

ANGUS TSUI

DESIGNER
Angus Tsui

BRAND STATEMENT

Experimental. Futuristic. Visionary.

Riding the boundaries of fashion and futurism, ANGUS TSUI designs are born from advocacy, creativity, and imagination. Structural majesty, graphic innovation, material whimsy—every piece is a journey through time and space and embodies an enlightening manifesto to protect the planet.

ANNAISS YUCRA

DESIGNER
Annaiss Yucra Mancilla

BRAND STATEMENT

Founded in 2018 as a way to create "ARTIVISM" through fashion in Latin America.
Designer Annaiss encourages a radical change in her society by considering the lack of creativity and exposure in the Peruvian fashion system. Developing not only an emerging fashion movement, but also a collaborative environment across a small industry.

She began making a name for herself through various awards around international competition and social programs in Peru, collaborating with men in prison, indigenous communities, and inspiring students through her creative workshops.

The brand is identified as a cross between color and heritage and aims to convey the identity of its country through its clothing.

ANNELIJN HARTEVELT

DESIGNER
Annelijn Hartevelt

BRAND STATEMENT

ANNELIJN HARTEVELT is a Dutch fashion designer who translates her design-aesthetic with a contemporary expression. The collection covers men’s and women’s ready-to-wear and accessories. Her vision is to propose a personal and distinct voice through clothing that balances conceptual, storytelling aspirations with commercial viability.

The brand is characterized by an experimental approach between form and function through materials and constructions. The sculptural and serene shapes are defined with an avant-garde spirit that holds a creative on-going dialogue with the world of contemporary art.

Every collection is developed with strong awareness for long durability of the garments and attention to detail, with an emphasis for low-quantity production and a preference for environment-friendly materials.

ASHLEY RAYNOR

DESIGNER
Ashley Raynor

BRAND STATEMENT

An eco-conscious London based brand dedicated to sustainable and ethical fashion for a lower impact on the environment. Through the use of innovative materials, our luxury fashion label strives to tackle the issue of waste in the fashion industry and lower the post-consumption impact of our products.

All products are designed, sampled and manufactured in house and not outsourced. This ensures a cohesive quality that we can keep up. Nothing leaves our studio without being the best that it can be. All products are designed, sampled and manufactured in house and not outsourced. This ensures a cohesive quality that we can keep up. Nothing leaves our studio without being the best that it can be.

ELEEN HALVORSEN

DESIGNER
Eleen Halvorsen

BRAND STATEMENT

ELEEN HALVORSEN is a New York based Norwegian conceptual artist, designer and curator working across different mediums, fusing garment-making, leather work, objects, and sculpture – wearable as well as pure “object of desire.” Her designs often deal with themes surrounding the abstracted body and textures, combining traditional garment construction with unconventional patternmaking, experimental fabric manipulations, and unique silhouettes.

Born and raised in Norway, Eleen Halvorsen moved to New York to attend Parsons. In April 2013 she launched her first conceptual capsule collection – Dancing Under The Black Moon. Since the inception of her namesake brand, Halvorsen has been in charge of every step of construction from concept development through sketching, draping and patternmaking to constructing the final sample; creating a language truly her own.

Since her launch Eleen Halvorsen has achieved editorial and written coverage from top publications including: Interview, Numero Tokyo, SCHON, StyleZeitgeist, Bullett Magazine, Huffington Post, and Refinery29.

FLORENTINA LEITNER

DESIGNER
Florentina Leitner

BRAND STATEMENT

Florentina Leitner is an Austria-Belgium based fashion label designing mainly womenswear. Her colourful collections are elegant with a playful twist, and include suits and dresses as key pieces. Designed for modern women with a hand for colour and extravagant silhouettes. All collections are designed and manufactured in Austria and Belgium under fair conditions.

FRANCESCO MOTTOLA

DESIGNER
Francesco Mottola

BRAND STATEMENT

Francesco Mottola is an Italian Fashion Designer. During his educational path, the expressiveness of the various visual techniques and the design modality is questioned. Through this process, the exaggeration is at the base of every concept or idea. The items and its creativity are not seen as simple and conventional, menswear or womenswear, but perceived as a true expression of the existence and the project concept. The items are not associated with the common idea of clothing, and especially not to an aesthetic phenomenon.

JENN LEE

DESIGNER
W Chen Lee

BRAND STATEMENT

“Your wildness is the sexiest thing in the world.”

JENN LEE is an inspiring brand which seeks to liberate and empower women to express their passion, creativity, and independence, and unleash the wild woman within us all. Combining a strong experimental concept and an avant-garde visual aesthetic with delicate handwork and craft, our unique garments embrace a balance between art and business.

JENN LEE believe the value and purpose of garments is not purely for selling. Through fashion we can tell stories that inspire women. Focusing on the lines of the female body, we believe elegant silhouettes elevate the form of the woman.

JENN LEE was described by Taiwan Vogue (September 2018) as the brightest new star in the fashion world. Our brand concept film was short-listed for fashion short film festivals in New York, London, Berlin, Paris, Chicago, and Athens.

JENN LEE has worked with dance, experimental motion graphics, sound and visual artists to create new energies and passions via interdisciplinary collaboration.

KATRIN AASMAA

DESIGNER
Katrin Aasmaa

BRAND STATEMENT

The Katrin Aasmaa brand believes that clothing has the power to shift attitudes in society.

I concentrate on expressive menswear where handmade fabric manipulations and tailoring meet sporty street style. The designs are strongly influenced by the post-Soviet cultural space, with bold quirks and details: time-honoured situation comedy is the key.

I try to look at the society’s pitfalls through the prism of humour, and thus find relief for them. My collections focus on breaking prejudice and caring deeply about the cultural integration of Estonians and Russians in my home country.

Made with love.

LINUS LEONARDSSON

DESIGNER
Linus Leonardsson

BRAND STATEMENT

Linus Leonardsson is a fashion design label that creates sustainable-glamour for all genders. Originally from Stockholm and trained at the Royal Academy of Fine Arts Antwerp, Linus relocated to London after graduation, where the studio is now based. By invitation of the Russian Fashion Council, the brand was launched during Mercedes-Benz Fashion Week Russia (October 2019) with an extension of the graduation collection, displayed with a runway show in Moscow. The collections are centered around the demolition of gender expectations within fashion, but they are also a push toward a fully sustainable industry – all with a hint of glamour and fun. The core purpose of the collections are to create a feast and fantasy for the eyes of a new generation of aesthetic revolutionaries.

MONA CORDES

DESIGNER
Mona Cordes

BRAND STATEMENT

Mona Cordes is a London based fashion and print designer, originally from Germany. Her work is highly colourful and full of patterns – with the help of statements and boldness in graphics and choice of colour, she is voicing political messages.

Besides being a fashion print designer, she also works as a freelance photographer.

N&S GAIA

DESIGNER
Sidharth Sinha

BRAND STATEMENT

N&S GAIA is a New Delhi based contemporary womenswear label which is rich in unique design and fabric techniques.

The brand was founded by designer Sidharth Sinha in 2014, and has a unique aesthetic, which majorly takes inspiration from nature in its various forms. We acknowledge nature through our name itself, where N stands for Nature, S is Sustainability, and GAIA symbolises Mother Earth. We at the same time incorporate modern sensibility and taste in our designs, attracting people of different generations.

We use sustainability in our approach to design. We use industrial waste and surplus, and up-cycle it in our products – like surface development and trims. And many of our drapes involve maximum fabric consumption and less wastage. We also encourage using the same garment silhouette/structure over different seasons to promote slow fashion and clothes which could be worn season after season.

SADAELS

DESIGNER
Juan Hernandez Daels

BRAND STATEMENT

SADAELS explores the antagonist tension that constitutes the Argentinian and Flemish heritage of its designer, Juan Hernandez Daels.

The concept of Sadaels seeks to modernize and deconstruct traditional Argentine techniques and the traditional gaucho's outfit in a young and kitsch way.

Argentina built its first historical wealth through the export of leather. Despite this historical fact, the systematic absence of investment in the industry, and conservation policies make our leathers impossible to be internationally competitive. Is this not a paradox that defines Argentina?

This collection starts from the materiality of the use of leathers, as a bet that gives an aesthetic contribution to the use of traditional materials, in a deconstructive, Antwerp-infused spirit.

The collections will explore Argentine pop culture and its popular cults such as the Saint "Gauchito Gil” or cumbia singers Saint Gilda. Unisex pieces will be incorporated, which allude to the sportswear and tailoring tradition core to the brands style.

SILPA

DESIGNER
Myno Macheda and Asma Mehree

BRAND STATEMENT

Śilpa’s a reinvention of the bohemian vintage era of South Asia, with a distinct sophisticated approach. We aim to produce eclectic timeless ready-to-wear fashion. Through slow craft, each piece hand-made with attention to detail in limited quantities.

TWO POINT TWO

DESIGNER
Anvita Sharma

BRAND STATEMENT

TWO POINT TWO is a genderless, all-inclusive, sustainable, and anti-conformist fashion label from India, celebrating individuality, confidence, and diversity. It aims to create an “agender” identity, which has characters from maybe both the binaries or maybe none. Two Point Two believes that beauty exists in every soul and it’s about accepting and endorsing it as their own. We focus on the individual, and not their gender, culture, race or size – and support them to express their individuality through clothing. Being “Typically Atypical’ is our motto.

Our rawness and asymmetry play on the ideology of “Beauty in Imperfection.” We rebel against existing stereotypes and preconceived notions of society and support freedom of expression. Why femininity and masculinity are defined and categorised in society as two opposites, is something we question. Supporting the arts, we take inspiration from various artists and cultures around the world. Multi-cultural inspirations evident in our collections speak volumes about our all-inclusive nature.

STEVIE V

DESIGNER
Steven VandeRyt

BRAND STATEMENT

We at STEVIE V believe in bold designs with feminine lines. Throughout our collections you can see these beliefs return in different ways. We are known for our avant-garde designs and our high end tailoring. We have worked with different celebrities like Sia, Halsey and Poppy. We also work with a lot of stylists and photographers for magazines like Harper's Bazaar, Lucy's Mag and Schön.

With our mixture of bold designs, femininity, sharp cut patterns, and high end fabrics, we aim to surprise and inspire with every new collection.